Browns Celebrates Shoes and Spectacle at “Shine in the Shadow”

Showcasing Fall-Winter Trends to Benefit SickKids

Leading shoe retailer Browns set a shining philanthropic example of which all other corporate bodies should take note. In presenting “Shine in the Shadow” last week, the company put foward an exclusive dance and fashion spectacle taking celebrity guests and VIPs through the Fall-Winter 08 trends in shoes, boots, handbags and accessories. The show took place at Hazelton Lanes’ Rotunda, lower level, in front of Browns’ boutique. All proceeds from the event, hosted by Canada AM’s Beverly Thomson, benefit SickKids Foundation, specifically The Philip Witchel Endowment Fund providing research into paediatric cardiology.

Browns buyer Kim Watt said, “The professional dancers are dressed in heels… wearing all our latest fall items—the wilder more fashion kind of stuff—and the dances are all choreographed so the audience gets to really see the shoes…it’s really quite unique.”

Progressively, relationships and cliques blossomed in the performance, initiating primal urges into a circle of connection and liberation. This piece suggests that the world at large could sure use such a sharing of positive energy through primal dance and movement. The dancers become entranced in a dreamlike meditative flow which transitions into a film installation, where dancers have been pre-recorded. The footage is projected as their body becomes multiplied and shown from multiple angles. In this cool, gritty, sensual exploration of sacrifice and indulgence, we see a visually and rhythmically exciting montage.

“We are so thrilled to combine the best of Browns’ fashions with a mosaic of innovative dance styles,” says Michael Brownstein, President of Browns. Browns heir, Jessica Brownstein, cheered the performance from the front row with her fiancee, Canadian Idol host Ben Mulroney.

The state-of-the-art dance show presented a series of different dance scenes. Our favorites were the funky and fresh look with pumps and booties, a 70’s look complete with tan boots and finally, a Tango scene flavoured with striking reds and blacks.

Sponsors for the event are FASHION Magazine, AXI Studio, Lacoste, Durbanville Hills Wine, Urban Source Creative Catering, The Grand Hotel, Porter Airlines and Nars.

Browns Shoes, a family-owned business established in Montreal in 1940, is synonymous with top international designer collections, luxurious leather goods, and exclusive street savvy fashion for ladies, men and children. A third generation now leads the business, and the company has expanded with each successive generation’s strengths.

Buy yourself a pair of these provocatively styled Browns ID Boots by clicking the link to the Browns website. Featured in the dance show, this shoe looks absolutely killer with a short white shift dress.

The concept of Chie Mihara’s work is design, comfort and quality. She likes to create things that have something to communicate, a feeling or a state of mind. That’s what she wants to do… give a little happiness with her creations. Click the link to Browns site for the best selection of Chie Mihara.

If you want the boy of your dreams to stare adoringly into your eyes as you cross your legs at the library, check out a pair of these Mimosa Lace Up Shoes.

Browns offers designer merchandise ranging from Prada and Manolo Blahnik as well as popular brands such as Miss Sixty and Adidas, and ten exclusive collections for ladies, men and children. One of ShoeMinx’s favorite fall boots is by Casadei, available at Browns. Click here on the link to see this boot in other colour choices.

And of course, where would the stylish set be without Bravo Browns? This is our “go to” line when it comes to chic footwear fashion.


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October 2, 2008 | Filed Under CELEBRITIES, SHOE TYPE 

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